Here's Why Cash is King

Here's Why Cash is King
Photo by Alexander Grey / Unsplash

In investing, assessing the quality of a company’s balance sheet is essential for long-term success. Yet, many investors overlook this fundamental aspect, focusing instead solely on growth or profitability metrics. Balance sheet quality is crucial because it determines a company’s resilience during economic downturns and its ability to capitalize on opportunities during crises.

Metrics to Measure Balance Sheet Quality

Several key metrics help investors gauge the strength and quality of a company’s balance sheet:

  • Debt-to-Equity Ratio: Indicates how much leverage a company uses. A lower ratio usually signals financial stability.
  • Net Debt/EBITDA: Measures a company’s debt relative to its earnings capacity. Lower ratios suggest better debt manageability.
  • Current Ratio: Assesses short-term liquidity, indicating whether a company has enough assets to cover short-term obligations.
  • Interest Coverage Ratio: Demonstrates how easily a company can pay interest expenses on outstanding debt.
  • Cash Conversion Cycle (CCC): Reflects efficiency in managing working capital. A shorter cycle typically points to stronger balance sheet management.
  • Net Cash Position: Represents the surplus cash after subtracting total debt. A positive net cash position is typically a sign of financial strength.

The Case for Net Cash

Some investors criticize companies that maintain high levels of net cash, arguing this capital should instead be returned to shareholders through dividends or buybacks if the company cannot immediately reinvest it into growth. However, this perspective misses a critical point: cash holdings provide invaluable optionality, particularly in times of crisis.

When markets falter or recessions hit, companies with ample cash reserves are uniquely positioned to capitalize on distressed market opportunities. They can acquire high-quality assets at discounted prices, thereby significantly boosting long-term value creation. In contrast, companies burdened with excessive leverage must scramble to raise funds precisely when markets tighten and lending becomes restrictive. Raising capital under these conditions can lead to unfavorable terms, dilution of existing shareholders, and significant long-term financial distress.

The opportunity cost of holding cash during prosperous periods—often minimal due to low-interest rates or minor yield opportunities—in our opinion is far outweighed by the strategic advantage of being able to act decisively when competitors struggle.

High Leverage: Risks and Opportunities

A highly leveraged company faces substantial risks, especially during economic downturns. High leverage often forces firms to raise equity at precisely the wrong time—when the stock price is already depressed—resulting in total wipeout events for shareholders. Conversely, companies with strong net cash positions rarely face such dilemmas. Instead, they are more likely to execute earnings accretive acquisitions, bolstering their competitive positions and positively influencing their stock prices.

In short, if you hold a company with a solid balance sheet, the likelihood of benefiting from earnings-accretive events is much higher than if you invest in overly leveraged company. On the other hand, holding an overly leveraged company significantly increases your risk of massive dilution events.

The Evidence

  • COVID-19 crash (Feb–Mar 2020): This study shows that firms in the top quartile of financial flexibility—defined by high cash, low short-term debt, and modest leverage—watched their share prices fall 9.7 percentage points less than their cash-poor peers. The performance gap persisted as markets rebounded.
  • Global Financial Crisis (2008-09): An event-study of nearly 6,000 companies across 44 countries found that every extra dollar of cash was valued more by investors during the meltdown than in normal times—especially for firms already facing financing constraints.
  • COVID-era global panel (147,000 firm-quarters, 51 countries). The marginal value of cash leapt in the three quarters after the pandemic hit, confirming that liquidity became a premium asset exactly when revenues disappeared.

Conclusion: Trust and Balance Sheet Quality

Holding a company with a solid balance sheet is prudent if you trust management to utilize financial flexibility responsibly. Effective capital allocation decisions, strategic acquisitions, and measured financial discipline hinge significantly on managerial quality and integrity. In quality investing, trust in management is foundational. Companies that maintain robust balance sheets, guided by trustworthy leadership, typically emerge stronger from crises, ensuring sustained long-term performance and value creation for shareholders.

And that is why Balance Sheet quality is an integral part of our Quality Ranking System.